Amy Love has led marketing, sales and business development organizations for public and private companies. Most recently, she drove global branding and demand generation for NetApp, a Fortune 500, $6B enterprise storage and data management company. In this role, Ms Love was responsible for transforming brand messaging, content, and asset creation into $B+ sales pipeline; while collaborating closely with global business and government geographic sales and field marketing leaders to unify the brand, which included amplifying channel strategies, and galvanizing demand through buyer and seller journey influenced campaigns. Ms. Love also created and led global advertising and paid online brand awareness and brand preference programs; sourced creative/brand, and advertising partner agencies; and drove distinct global corporate strategic messaging content and programs. Ms. Love sourced and closed a unique national B2B NFL sponsorship to drive brand halo effect and increase management and technical familiarity. Ms Love’s teams were recently honored with the B2B Content Marketer of the Year Award for 2013 through the team’s work with Forbes Brand Voice. Earlier in Ms. Love’s career, she founded REAL SPORTS magazine, a national consumer magazine with 300,000+ readership. The title was considered the authority in its space.