SAM SIG: The Evolving Architecture of the Web




    In the past few years, the world of web applications has changed dramatically. Some of the changes have been obvious and fully chronicled: the rise of rich internet applications, the reliance on advertising models, ...

    But while the world has noted these user-facing changes, another, more profound, shift has been occurring with less fanfare: Web applications have become deeply linked, not just in the HTML but at the service level. As a result, web applications are growing exponentially more complex and functional, and new opportunities are rising for service providers AND application developers.

    In this talk, I'll give an overview of the emerging architecture of the web, talk about how its evolution is changing the breadth of what application providers can offer, and dive into some real lessons from building out an internet-scale virtual economy service.

    Bill Grosso, CTO and VP Eng, Twofish
    O'Reilly author and start-ups board member and engineering leader, Bill Grosso brings his technical and business executive leadership to Twofish, where he oversees all aspects of engineering and product development. Prior to Twofish, Bill was the CTO and VP of Engineering at, working at the intersection of online dating and social networking, and the VP of Engineering at Echopass, a leader in hosted call center solutions. Bill has deep roots in Silicon Valley, where he has consulted for or served on the boards of over 11 successful start-up companies in 15 years.  He currently sits on the board at SDForum and as a member of the ACM Committee on Local Organizations. Previously, Bill founded the Silicon Valley Ruby Conference, as well as the SDForum Cloud Computing Conference. He is a noted speaker and author for and O'Reilly Media, under whose label he has authored two books: Java RMI and Java Enterprise Best Practices.


    Cubberley Community Center
    4000 Middlefield Road, Room H-1
    Palo Alto, CA



    6:30 - 7:00 p.m. Registration/Networking/Refreshments/Pizza
    7:00 - 9:00 p.m. Presentations



    $15 at the door for non-SDForum members
    No charge for SDForum members
    No registration required