Marketing SIG: Marketo’s Secret Sauce to Accelerate Revenue Performance
Title: Marketo’s Secret Sauce to Accelerate Revenue Performance
Abstract: Marketo is one of the fastest growing software-as-a-service companies today. Learn their secrets for improving revenue performance across the revenue cycle, including practical, hands-on tips such as using sales and marketing 2.0 techniques to generate leads; developing more and better quality leads with lead nurturing and lead scoring; and measuring, proving, and predicting marketing’s impact on future revenue using analytics.
Jon Miller, VP Marketing and co-founder, author Modern B2B Marketing blog
2000 University Ave.(University Circle)
East Palo Alto, CA 94303
Note: These are the tall buildings on the corner of University Avenue and Woodland Avenue on the west side of Hwy. 101. They are in the University Circle complex.
$15 at the door for non-SDForum members
No charge for SDForum members
No registration required
6:30 - 7:00 p.m. Registration / Networking / Refreshments
7:00 - 7:15 p.m. Announcements and Introductions
7:15 - 8:30 p.m. Presentation and Discussion
8:30 - 8:45 p.m. Wrap-up / Networking