SVForum Marketing SIG: Not So Fast! Employment, Ownership & Privacy Concerns When Using Social Media



  • Note: Our Collaboration Economy Event with Jeremiah Owyang has been moved to later in the year.

    Also: Note our New Location!

    Not So Fast!   Employment, Ownership and Privacy Concerns When Using Social Media for Business

    Today social media is endemic throughout every aspect of our lives. We all know generally that it provides businesses with opportunities to reach markets faster & more broadly than ever before.  However, social media also poses risks for employers if not properly managed.  Join us for a discussion of the latest legal developments, including:

    • Who owns your social media - the company or the employee?

    • Whose Twitter followers are they anyway?

    • How to protect trade secrets in the age of social media and BYOD? 

    • Defamation – “I didn’t authorize that post!”  How can businesses limit such risks?

    • Can I fire an employee for Facebook posts? What does the NLRB say?

    • Managing employee privacy expectations and ownership of social media?


    During this Meetup, Paul Cowie will share his perspective on these key implications of doing business in this age of social media.

    To stay competitive as a marketer, you cannot afford to miss this important presentation on the future of business.


    About the Speaker:

    Paul Cowie is a Partner at Sheppard Mullin Richter & Hampton LLP.

    Paul Cowie is a partner in the Labor and Employment Practice Group in Sheppard Mullin’s Palo Alto office. Paul focuses on defense work for technology and emerging growth companies related to a wide range of employment disputes, including BYOD, social media, executive agreements, discrimination, independent contractors, workplace violence, harassment, wrongful termination and whistle-blower complaints. He is also a leader in Gamification to engage employees in the workplace.

    Mr. Cowie also works extensively in the area of single plaintiff and class actions, wage & hour compliance, founder disputes, and workplace investigations. He counsels clients on all aspects of employment, including assignment of intellectual property, privacy, cyber-security and protection of trade secrets. In addition, Paul has significant company formation and M&A experience and has worked closely with clients in structuring corporate transactions to minimize employment-related risks and to maximize the value of the transaction from an employment perspective.

    Before practicing in the US, Mr. Cowie practiced in the UK for approximately five years, representing and advising employers at all stages of employment litigation, including as lead counsel in UK Employment Tribunals. Mr. Cowie has drafted hundreds of employment contracts, dozens of settlement agreements, negotiated warranties and indemnities in corporate transactions and is very familiar with the challenges faced by companies expanding into in the US.

    Twitter, LinkedIn


    Thanks to our sponsor Nixon Peabody for its generous support.

    REMINDER: If you are not a current SVForum Member, admission will cost $20. You can pay in advance at REGISTER NOW or become a member for $145 and we'll waive $20 admission. Membership allows you FREE entry into ALL SIG meetings and discounts for other SVForum events. Join now.

    Detati Digital Marketing
    265 Caspian Drive
    SUnnyvale, CA 94089

    $20 at the door for non-SVForum members
    No charge for SVForum members



    6:30 - 7:00 p.m. Registration / Networking
    7:00 - 7:15 p.m. Announcements and Introductions
    7:15 - 8:30 p.m. Presentation and Discussion
    8:30 - 8:45 p.m. Wrap-up / Networking

    Food generously provided by: