Strategy and Vision: A New York Times Breakfast with Shai Agassi of SAP



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    Program Overview

    Shai Agassi, President, Product and Technology Group, SAP AG

    John Markoff, Correspondent to The New York Times

    At the age of seven, he coded his first software program. At 24, he launched a portal company - one of four technology companies he started in the 1990s - that was purchased by SAP in 2001 for $400 million. And, just three years ago, at the age of 34, he became the youngest member of SAP's Executive Board

    Today, as President of the company's Product and Technology Group, he is responsible for SAP's overall technology strategy and execution, including SAP's vision of a shift to a services-based approach which was first introduced in 2003 with the unveiling of ESA, Enterprise Services Architecture. Many say its key component and Agassi's brainchild, the open standard-based platform NetWeaver, is now the technology future of the company and Agassi is the person to be out on that bleeding edge.

    This is part of an ongoing series of New York Times-hosted breakfasts that are moderated by a New York Times journalist who will participate in a Q&A dialogue with influential leaders in business, technology and our society. Churchill Club breakfast programs are limited to a smaller number of attendees in order to spur interaction between you and your fellow members, as well as between the audience and speakers.


    Shai Agassi, President of the Product and Technology Group, is a member of the Executive Board of SAP since April of 2002. He is responsible for the global development efforts for all SAP products and SAP’s portfolio of industry-specific solutions. The products include mySAP Business Suite, the world leading enterprise application suite (including such applications as customer relationship management and supply chain management); SAP NetWeaver platform - the first fully integrated service oriented infrastructure platform; SAP xApps - the world’s first set of packaged composite applications; and SAP Business One, a leading global small business application suite.

    Before his appointment to the SAP Executive Board, Agassi was CEO of SAP Portals and later of the combined company SAP Markets and SAP Portals, which previously operated as a fully owned subsidiary of SAP AG. The subsidiaries were integrated into SAP AG in April 2002, at which point Agassi was appointed to the SAP Executive Board.

    Shai Agassi, a software entrepreneur, founded TopTier Software (originally called Quicksoft Development) in Israel in 1992 and later moved the company’s headquarters to California. Agassi served the company in various capacities, including chairman, chief technology officer, and then CEO. He was directly involved in all critical phases of the company’s development, through its growth from its base in Israel, moving its headquarters to California, all the way through two acquisition first by Vanenburg Ventures and finally by SAP. Shai Agassi managed the strategic plan, technical direction, major OEM relationships with the likes of Baan, SAP and Microsoft. TopTier was a leading enterprise portal vendor when SAP acquired the company in April 2001.

    In addition to TopTier Software, Agassi co-founded several other companies, together with his father, Reuven Agassi, including Quicksoft Ltd., a leading multimedia software localization and distribution company in the Israeli market; TopManage, a developer of small business software that was acquired by SAP in April 2002, and became BusinessOne, the Small business offering by SAP; and Quicksoft Media, a multimedia production company that ceased operations in 1995.

    Agassi graduated with honors from Technion, the Israel Institute of Technology, where he received a bachelor's degree in computer science. He is based in SAP Labs in Palo Alto, CA.


    7:30am - Buffet
    8:00am - Program


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    Event Logistics


    Four Points by Sheraton Sunnyvale
    1250 Lakeside Drive
    Sunnyvale, CA 94085-4010



    $25 SDForum members
    $40 Non-members
    *at the door add $10 to member and non-member prices

    Pre-registration for this event is closed.
    Please register at the door.