Collaboration 2.0: Collaborating in the Next Decade



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    Collaboration probably sounds familiar, but what is it, will it last and how is it changing our world? 

    Collaboration tools are opening up innovative opportunities to improve productivity and combine disparate resources around the globe by working together – creating content and building engaging communities. Online collaboration has augmented current knowledge patterns in corporate environments and improved mindshare, transparency, and added a sense of community among coworkers. 

    Hear from these new leaders on how they and their companies are adding value for their customers and what investment and strategic business opportunities are being created in our networked world.


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    Frank Marino, Moderator of "Emerging Talents" 

    Sharon Wienbar, Managing Director at Scale Venture Partners 


    Speaker Bios:

    Michael Ashley (a.k.a. Mash) is the Founder & CTO of FastPencil. Michael is an entrepreneur with a strong background in website services and publishing.  He founded SetupSystems, a web CMS for small business, in 1999 and has served as a trusted adviser to senior management teams around the country including Accellion, BEA, Fujitsu, Inktomi, Packeteer, PayPal and Seagate in critical areas related to technology and internet marketing.  Mash has founded several publishing companies, including SurfMaps, inc. and AshCafe Media Group.  SurfMaps ( has 20,000 customers, 200 published titles and worldwide sales.

    Salim Ali is Vice President, Enterprise Solutions and Community Marketing at SAP with global marketing responsibility for SAP’s Solution Extensions portfolio, SAP Communities and SAP EcoHub marketplace. SAP Community Network has 1.8+M members with 20 million pages viewed every month, and SAP EcoHub is the online marketplace for enterprise software from SAP and its partner ecosystem, and has been called “Amazon for Business Software”. Salim has been with SAP for 5 years and came to SAP from Symantec/Veritas. Salim has an MBA from the Kellogg School at Northwestern University in addition to MS (CS) and BS (CS). Salim lives and works in the San Francisco Bay area and enjoys reading, fitness and culinary adventures.

    Kailash Ambwani is President & CEO of FaceTime. Kailash Ambwani is a successful entrepreneur and senior executive with more than 18 years in the consumer and enterprise software and services industries. Prior to joining FaceTime, Ambwani was Chief Operating Officer of Genesys Conferencing S.A., the leading global provider of audio, video and web conferencing and collaboration services with 2002 revenues of $210M. As COO, Ambwani was responsible for all Front Office operations worldwide including sales, marketing, service, and regional P&L. 

    Roosevelt Bynum is Manager of developerWorks Web Applications at IBM. Roosevelt has 30 years of Software development experience with the last 22 at IBM. He currently manages a team that builds the infrastructure to support IBM developerWorks, IBM’s resource for developers and IT Professionals ( His current mission is to enhance IBM’s Web 2.0 strategy via My developerWorks community application (, and promote IBM strategies like Smarter Planet and Cloud Computing while providing insights into IBM software products to the worldwide community of IT professionals. Roosevelt holds a BS in Computer Science from the University of Maryland at College Park, MD and a MS in Computer Science from The George Washington University, Washington, D.C.

    Asheem Chandna (follow on Twitter @chandna) is a Partner at Greylock Partners. He focuses on the enterprise IT sector. He has helped create and grow multiple technology businesses and product lines to market-leading positions – both as a former operating executive and as a venture capitalist. His current company boards and investments include AppDynamics, Delphix, Imperva, Palo Alto Networks, Sourcefire (FIRE), TechProcess Solutions and Xsigo Systems. Previous company boards and investments include Aruba Networks (ARUN), CipherTrust (MCAF), NetBoost (INTC), PortAuthority Technologies (WBSN), and Securent (CSCO).

    Margaret Francis is VP Product at Scout Labs. Margaret leads the development of the social media insight & collaboration platform. As former Director of Strategy at Razorfish, Ms. Francis developed marketing and technology strategies for Fortune 500 companies and led cross-functional teams to deliver cutting edge web sites and digital marketing programs.  Her clients have included major brands such as Visa, Nike, JC Penney, Apple, Palm and BP. She is a graduate of Yale University and SFAI.

    Chuck Ganapathi is a Senior Vice President of Products at, the enterprise cloud computing company. He leads the product teams that build award-winning applications in the Cloud that help over 63,000 companies to market and sell more effectively to their customers, without the high cost, risk and complexity of on-premise software. Prior to, Chuck ran the Customer Order Management product line at Siebel Systems. He was also the founding product manager of Siebel's Partner Relationship Management product line. Chuck holds a bachelor's degree in mechanical engineering from PSG Tech in India, master's in industrial engineering from Purdue University, and a master's in engineering and an MBA from Stanford University.

    Anthony Ha is an Assistant Editor at VentureBeat. Anthony is also their reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at [email protected]

    Ryan Holmes is the Founder and CEO of Invoke - (Creators of Hootsuite). Ryan’s experience combines diverse management skills with solid industry and technical knowledge. Since 2000, Invoke has grown to a talented 26-person powerhouse focused on new media disciplines such as online advertising, viral campaigns and social application development. As CEO, Ryan has been active in all aspects of Invoke operations, focusing on strategy, business and product development and technical and social networking trends.

    Nanda Kishore is the Chief Technology Officer of ShareThis. Nanda was General Manager, Product Ads at with overall responsibility to develop a new advertising based product for Amazon merchants. Among his accomplishments, Kishore helped found, lead, and develop the technologies behind startups, where he served as CEO and BridgeSpan, where he served as President of products and technology. Previously, Kishore was the Vice President of Engineering at NetDynamics, an early e-commerce infrastructure pioneer. Kishore holds a Bachelor’s of Technology degree from I.I.T. Madras, India, a Master’s Degree in computer and system sciences from Louisiana State University and Master’s Degree in mechanical engineering from Cornell University.

    Ivan Koon is the Chief Executive Officer of YouSendIt, Inc. YouSendIt, Inc. is the trusted global leader in digital content delivery, where he manages the company's core operations, business growth, strategy and key partnerships. In this role, Koon has transformed the company from an ad-based to a subscription-based model and has played an integral role in solidifying YouSendIt's leadership in digital content delivery.

    Eugene Lee is the Chief Executive Officer and member of the Board of Directors at Socialtext. Lee assumes day-to-day management and operational control over all aspects of Socialtext's business, including driving product direction and development, strategic alliances, and scaling the sales, marketing and support organizations globally. Lee comes to Socialtext from Adobe Systems, where he led Adobe’s enterprise marketing and vertical market segments. Previously, he held several executive leadership roles at Cisco Systems, ranging from Vice President (VP) Worldwide Small/Medium Business Marketing to VP Worldwide Enterprise Marketing. 

    Aaron Levie is the CEO and co-founder of, which he originally created as a college business project with the goal of helping people easily access their information from any location. He is the visionary behind Box’s product and platform strategy, which is focused on incorporating the best of traditional content management with the most effective elements of social business software. He has spoken about content and collaboration tools at events such as Accenture Global Summit, Enterprise 2.0, Gilbane San Francisco, South by Southwest and Svase.

    Frank S. Marino is the Senior Manager of IT, at Frank, Rimerman Consulting. Frank leads the Information Technology team within the core Frank, Rimerman Consulting practice delivering a range of services for our venture-backed clientele by proviiding financial performance improvements such as business process and workflow assessments, enterprise software solutions and practical audit solutions. Frank is instrumental in helping to grow Frank, Rimerman’s core expertise in several market segments. Frank is a graduate of both UCLA & Claremont Graduate School with a BA in Political Science and a Masters in International Business.

    Didier Moretti is the Vice President of Business Incubation, Emerging Technologies at Cisco Systems. Didier leads a team responsible for selecting, developing and shepherding Cisco’s next $1B businesses, from the concept stage all the way to a successful business unit. Didier is a seasoned entrepreneur with over 15 years of experience as CEO of startups as well as VP/GM in a public company. He brings to Cisco ETG entrepreneurial skills and a proven record of developing businesses with innovative products and business strategies.

    Prashant Nema is the Chief Technology Officer for SVB Financial Group. Prashant has more than 17 years of experience in the IT industry. He joined SVB in 2005 and has since led the charge to build and align the IT infrastructure and systems to the business strategy and goals. As CTO, he is responsible for the technology assets, infrastructure and architecture of the company. Nema plays an integral role in the company’s strategic direction, development, and future growth.

    Mark Plakias is Vice-President of Strategy at Orange Labs, San Francisco. In his previous positions as an industry analyst, Mark has worked with most of the Tier 1 US carriers as a consultant, with a focus on new media, directory, and enhanced messaging service development. At Orange Labs San Francisco, Mark manages initiatives on innovation best practices and creative services, manages the Labs market intelligence operations, oversees its community outreach efforts, as well as topics relating to communications industry evolution. Recent research projects have focused on the use of social media in customer care as well as in local search, the changing role of women in tech, and the end of the enterprise as we know it. 

    Seth Sternberg is a Co-Founder and CEO of Meebo, which currently reaches over 50M unique users monthly. Prior to Meebo Seth worked at IBM in Corporate Development leading M&A transactions and worked on strategy and VC initiatives. Seth majored in Political Science at Yale and attended Stanford Business School before leaving for Meebo. Seth flies airplanes, rides motorcycles and rollerblades.

    Perry Teevens is the Director of Business Development & Strategic Partnerships at Skype for Business. Perry is responsible for managing strategic partnerships and business development for the Skype for Business team. Perry has 18 years of business development experience in the telecommunication and IP networking industry. Perry’s past experience includes senior management roles with Aricent, RADVISION, Intel, VideoServer and start-ups developing VoIP products.

    Matt Thompson, is the General Manager of Microsoft's developer & platform evangelism efforts in Silicon Valley. Matt has had the first hand opportunity to both observe and work with many of the area's top technology startups. His time is split between supporting this influential community of technologists as they adopt Microsoft technologies (including Microsoft's collaboration platform, SharePoint; and Microsoft's new cloud offering, Azur) and exploring the next generation of platform technologies yet to emerge.

    Danny Wallace is a Partner on the Software Team at PricewaterhouseCoopers. Danny has over 26 years of accounting and auditing experience with PwC, which includes experience in Europe and the U.S. He was the partner in charge of our Silicon Valley Software practice and has many years of experience advising public software companies in areas such as revenue recognition, business combinations and equity issues. Currently he is the co-leader of our Emerging Companies Services group in the US. He is a frequent presenter at revenue recognition seminars for clients and was a contributing author to our "Software Revenue Recognition" guide.  He also has a portfolio of venture backed emerging growth private companies, in the technology sector. 

    Sharon Wienbar is Managing Director at Scale Venture Partners. Sharon invests in mobile, internet, and enterprise software companies at Scale Venture Partners, which she joined in 2001. Sharon sits on the Boards of Biz360, Facetime Communications, Glu Mobile, MerchantCircle, PlayPhone, Reply!com and Waterfront Media. 

    Prior to Scale VP, Sharon spent 15 years at Critical Path, Amplitude Software, Adobe Systems and Bain & Company.Among her varied responsibilities, she directed marketing strategies and operations, integrated product and service businesses following acquisitions, managed the application of technology to Pacific Rim and European markets, and negotiated complex intellectual property licenses. 

    Chris Yeh is Vice President of Marketing at PBWorks. Chris has been building Internet businesses since 1995. He has been a founder, founding employee, or seed investor in almost a dozen startups, including PBworks, and advises a wide array of startups ranging from network equipment makers to vertical search engines. He liked his investment in PBworks so much, he decided to join the company. Chris earned two degrees from Stanford University and an MBA from Harvard Business School. 

    Harold Yu is a Partner at Orrick. Harold is a member of Orrick's Emerging Companies Group, which advises emerging companies, public companies, venture capital firms and investment banks.  Mr. Yu is the co-hiring partner for Orrick's Silicon Valley office. Mr. Yu represents public and private technology companies, focusing on formation, financing and general corporate 
    counseling.  Mr. Yu has completed several hundred venture capital financing transactions and numerous acquisition transactions, public offerings, strategic partnerships and technology licensing transactions.  

    George Zachary is a Partner at Charles River Ventures. George brings more than 17 years of operating and investing experience in computing and consumer technology. George's focus is on building great services and software technology companies. George led CRV's investments in SocialMedia, Twitter, Geni, Yammer, Millennial Media, One Season, and Metaplace.  George also co-led CRV’s investment in Scribd. Previously, George led the Nintendo 64 development business at Silicon Graphics, managed sales and marketing for virtual reality pioneer VPL Research, and served as a product marketeer at CATS Software. 

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    9:00 - 9:30am   Registration & Networking
    9:30 - 10:00  Welcoming Remarks & Overview of the Day
    10:00 – 11:00 

    Panel Discussion: ‘The Incumbent Perspective on Collaboration’

    Salim Ali, SAP
    Roosevelt Bynum, IBM
    Chuck Ganapathi,
    Didier Moretti, Cisco Systems
    Perry Teevens, Skype
    Matt Thompson, Microsoft
    Moderated by: Harold Yu, Orrick
    11:00 - 12:00pm Fireside Chat: ‘Use Case Study – Real Time Collaboration - End User Customer Perspective’
    Prashant Nema, SVB Financial Group
    Mark Plakias, Orange Labs
    Moderated by: Danny Wallace, PricewaterhouseCoopers 
    12:00 – 12:30pm  Lunch Break – visit demo tables
    12:30 -  12:45    Cool Speed Demos (from the demo tables)
    12:45 – 1:30    Panel Discussion: ‘Emerging Talents that are Changing the Business Model - What’s the Next Big Thing?’
    Michael Ashley, FastPencil
    Ivan Koon, YouSendIt
    Eugene Lee, Socialtext
    Aaron Levie,
    Moderated by: Frank Marino, Frank Rimerman Consulting
    1:30 – 2:30  

    VC Panel Discussion:  'A Look at the Investment Landscape'

    Asheem Chandna, Greylock
    Sharon Wienbar, Scale Venture Partners
    George Zachary, Charles River Partners
    Moderated by: Anthony Ha, Venture Beat
    2:30 - 2:45 Break


    2:45 - 3:45  

    Panel Discussion: ‘Social Collaboration and the Consumer’

    Kailash Ambwani, FaceTime
    Margaret Francis, Scout Labs
    Ryan Holmes, HootSuite
    Nanda Kishore, ShareThis
    Seth Sternberg, Meebo
    Moderated by: Chris Yeh, PBWorks
    3:45 - 4:00   Closing Remarks

    Online Registration Price: 
    $115 Non-members, $95 SDForum Members, $65 Platinum Pass
    For those who are unemployed, we are offering a special price of $95 (EDD stub required at door)

    Price at the Door: 
    $140 Non-Members, $120 SDForum Members, $90 Platinum Pass
    For those who are unemployed, we are offering a special price of $120 (EDD stub required at door)


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