Founders Forum SIG: Creating Your Portfolio of Strategies



  • Pre-registration is now unavailable.
    Please register at the door.


    Presentation Overview

    Dear fellow founders,

    Do you know what you’re going to do when your target customers don’t place orders, the market changes or your competition leapfrogs your product? Do you have a plan B?

    This month's speaker, Patrina Mack, can help. When you create a portfolio of strategies, a host of options opens up. Identify viable business model options to increase your agility in a dynamic market. Learn how to translate your business model and core technological advantage into a long-term business opportunity through alternative executions. Understand how establishing a comprehensive strategic vision creates flexibility for your company while driving milestones and deliverables throughout the organization.

    As usual, we will restrict attendance to the first 25 founders and CEOs that sign up, so sign up fast!


    About the Presenter

    Patrina Mack, founder and Managing Partner of Vision & Execution (

    Patrina Mack has 20 years of marketing experience in both small entrepreneurial and large corporate organizations. She has extensive experience in business-to-consumer and business-to-business marketing strategy and implementation. Her industry expertise spans the Internet, telecom, software, financial services, and consumer products industries. She has been instrumental in key product innovations in new and emerging markets, and has been responsible for many product and process improvements for Fortune 500 companies.

    Ms. Mack has held product marketing positions with AirTouch Communications (now Vodafone), where she was responsible for identifying market opportunities for PCS wireless, and with NetGravity (now DoubleClick), where she was responsible for hosted interactive advertising solutions. Consulting roles include Fortune 500 companies: Adobe Systems, Agilent, Allen-Bradley Company, Bankers Trust, Del Monte, Intuit, Macromedia, Mellon Bank, Microsoft, Nabisco Brands, Pacific Bell, Silicon Graphics, Visa, as well as startups such as Oblicore and VRAgent.

    Ms. Mack's affiliations include:

    • President, NorCal PDMA (Northern California Product Development & Management Association)
    • Membership Director, Women in Consulting
    • Mentor, San Jose BioScience Center
    • Mentor, TechCoire



    To use a coupon or register by phone, please call (408) 494-8378.




    111 West Saint John, Suite 200

    San Jose, CA 95113

    Phone: 408-494-8378

    Note: the building doors lock at 6:00pm. If you arrive after 6:00pm,
    please call 408-494-8378.


    6:00pm-6:30pm - registration

    6:30pm-8:30pm - discussion



    $15 at the door for non-SDForum members

    No charge for SDForum members

    Restricted to Founders and CEOs

    Seating limited to 25.

    Pre-registration is now unavailable.
    Please register at the door.

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