Business Books that Matter - Series



  • On Intelligence

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    Join SDForum & White & Lee LLP for a fun new series.

    Like your own personal search engine, we have surfed the web, interviewed executives and pored through books to find just the books you need -- the ones that provide the most useful ideas and insights about the world of business today, from texts written 2,000 years ago to recent tell-all tales of success. We also made a point of straying from the usual MBA curriculum, in part because it is more fun that way, but also because fiction, sci-fi, philosophy, and science provide relevant business insights that you simply might otherwise overlook.

    Yes, some of our choices contradict each other, but that is in keeping with the spirit of trial and error that has launched a lot of successful businesses. We'll discuss, debate, tear down and build up the best ideas...and the get to the core of what drives business success or failure. Our titles are irreverent, fun, insightful and outrageous....and our meetings will be as well! You won't want to miss out on this...its high-level business thinking at its best, something we in the Valley have always been good at...and we even throw in the coffee!!

    On Intelligence

    On Intelligence by Jeff Hawkins was most recently selected as the winner of the 2005 Rave Awards by Wired Magazine. Hawkins is well known as the co-founder of Palm Computing and Handspring Inc. and the architect of many handheld devices including the PalmPilot, Visor, and Treo. Hawkins has also spent years studying neuroscience and is the Director of the Redwood Neuroscience Institute.

    In On Intelligence, Hawkins describes a theory of intelligence and how the brain works. Hawkins stipulates that what makes the human brain so powerful is its ability to predict, and that understanding this brain theory is crucial in creating machines that are truly intelligent. Technologists and business managers who are interested in creating new, smart business applications will find this book very intriguing!

    For more information visit Steve Jurvetson's blog - Thanks for the Memory 


    Mark White, Founding Partner, White and Lee



    Konstantin Guericke, (bio), VP Marketing and Co-Founder LinkedIn

    Steve Jurvetson, (bio), Managing Director Draper Fisher Jurvetson

    Barney Pell, Ph.D., (bio), Entrepreneur in Residence Mayfield

    Upcoming Dates:


    • June 24, 2005
    • September 9, 2005
    • November 4, 2005

    *Watch for more to be announced


    Speaker Bios


    Konstantin Guericke

    Konstantin most recently served as VP of Marketing at Presenter, where he led product marketing, public relations and corporate marketing. Prior to Presenter, Konstantin was responsible for the initial public launch of social software pioneer Blaxxun as VP Sales & Marketing. Other executive roles included EVP at Caligari and Project Director with P&L responsibility for a $10 million product unit of publicly-traded Micrografx. At Beresford Partners, Konstantin helped the CEOs of over two dozen high-tech startups develop their positioning and marketing strategy. He graduated with distinction from Stanford University with a B.S. and M.S. in Engineering.


    Steve Jurvetson

    Steve Jurvetson is a Managing Director of Draper Fisher Jurvetson. He was the founding VC investor in Hotmail (MSFT), Interwoven (IWOV), and Kana (KANA). He also led the firm's investments in Tradex and Cyras (acquired by Ariba and Ciena for $8B), and most recently, in pioneering companies in nanotechnology and molecular electronics. Previously, Mr. Jurvetson was an R&D Engineer at Hewlett-Packard, where seven of his communications chip designs were fabricated. His prior technical experience also includes programming, materials science research (TEM atomic imaging of GaAs), and computer design at HP's PC Division, the Center for Materials Research, and Mostek. He has also worked in product marketing at Apple and NeXT Software. As a Consultant with Bain & Company, Mr. Jurvetson developed executive marketing, sales, engineering and business strategies for a wide range of companies in the software, networking and semiconductor industries. At Stanford University, he finished his BSEE in 2.5 years and graduated #1 in his class, as the Henry Ford Scholar. Mr. Jurvetson also holds an MS in Electrical Engineering from Stanford. He received his MBA from the Stanford Business School, where he was an Arjay Miller Scholar. Mr. Jurvetson also serves on the Merrill Lynch and STVP Advisory Boards and is Co-Chair of the NanoBusiness Alliance. He was honored as "The Valley's Sharpest VC" on the cover of Business 2.0 and chosen by the SF Chronicle and SF Examiner as one of "the ten people expected to have the greatest impact on the Bay Area in the early part of the 21st Century." He was profiled in the New York Times Magazine and featured on the cover of Worth and Fortune Magazines. Steve was chosen by Forbes as one of "Tech's Best Venture Investors", by the VC Journal as one of the "Ten Most Influential VCs", and by Fortune as part of their "Brain Trust of Top Ten Minds." He was also honored with the "Advocate of the Year Award" by Small Times and chosen as one of "Nanotech's Power Elite" by the Forbes/Wolfe Nanotech Report. In 2005, Steve was honored as a Young Global Leader by the World Economic Forum and a Distinguished Alumnus by St. Mark's. Steve has written several columns on nanotech and other developing technologies.


    Barney Pell, Ph.D.

    Barney Pell, Ph.D. holds a B.S. degree from Stanford University, where he graduated Phi Beta Kappa, and a Ph.D. in Computer Science from Cambridge University, where he was a Marshall Scholar. Dr. Pell's doctoral research introduced the idea of a general game-playing competition, developed the first program to generate interesting chess-like games, and created METAGAMER, the first program to play existing and new chess-like games without any human assistance. Dr. Pell spent 7 of the previous 11 years at NASA, during which he was the architect of the Remote Agent, the first AI system to fly onboard and control a spacecraft, and later the manager of the 80-person "Collaborative Assistant Systems" research area. From 1998 to 2002, Dr. Pell served as Vice President of Strategy and Business Development for two startup companies, and Whizbang! Labs. Dr. Pell is currently an Entrepreneur in Residence at Mayfield, a leading Venture Capital firm in Silicon Valley.

    Event Logistics



    111 West Saint John , Suite 200

    San Jose, CA 95113

    Phone: 408-494-8378


    8:30-9:00am Registration

    9:00-11:30am Program




    $20 SDForum

    $40 Non-members

    *at the door add $10 to member and non-member prices