Sales and Marketing in a Start Up

REGISTRATIONPriceQuantity
$60.00
$30.00

Description

  • How do you plan to sell a non-existent product for a company that has yet to be formed? Learn to define and understand your mission, focus, target market and value proposition.



    Speaker

    Chuck DeVita, Principal, Growth Process Group



    Location

    SDForum Center

    111 W. Saint John, Suite 200

    San Jose, CA 95113

    Agenda

    6:30-7:00pm Registration/Networking

    7:00-9:00pm Seminar



    How do you plan to sell a non-existent product for a company that has yet to be formed? In this seminar, the focus is business planning with an emphasis on sales and marketing for a start-up. The mission, focus, target market, ideal customer characteristics and value propositions of the company need to be clear to build a winning company. Development of a "before and after" scenario, as viewed from the customer’s perspective, is essential to creating solid value propositions. Then you can define sales and marketing plans. The development of financial models, including top-down revenue models as well as sales and marketing expense models will be discussed.



    Seminar Track

    Management, Startup Stage



    Cost

    $30 SDForum Members

    $60 Non-Members