Positioning as the Foundation for Branding
The dos and don'ts of branding, legal considerations for marketing and much more.
Rosemary Remacle, Position2Brand, Sevin Rosen Funds
Andrew P. Bridges, Wilson Sonsini Goodrich & Rosati
111 W. Saint John, Suite 200
San Jose, CA 95113
8:30am-9:00am Registration/Networking/Continental breakfast
While positioning and branding are important to building your company's presence, and attracting customers, employees and investors, they are even more critical in the today's "internet time-to-market" environment. Rosemary Remacle, will explain these two important concepts in a clear and succinct way, and show how they can be used by high technology marketers as the foundation for successful products, and in turn, successful businesses. Andrew Bridges will delve into the legal considerations of Marketing. He will cover the do's and don'ts in the areas of naming, branding and advertising and how they relate to intellectual property, trademark issues and other legal considerations.
Rosemary and Andrew are frequent and popular presenters at SDF; both extremely knowledgeable in positioning and branding.
Business Planning, Funded Stage
Cost (Continental Breakfast included)
$49 SDForum Members