Sold Out! FF SIG: Working with Market Leaders



  • How small startups can work with market leaders, either as partners, customers, or investors.


    Dan'l Lewin, Corporate Vice President, Microsoft .NET Business Development, Microsoft Corporation

    Rich Wong, General Manager of the Messaging Group, OpenWave OpenWave Corporation


    Presentation Overview

    Whenever you start a company, you have to consider how you'll work with the market leaders in your industry. Sell to them? Compete with them? Partner with them? Sell your company to them? These kinds of decisions are more critical than ever, since validation by market leaders is a critical part of building your credibility with potential customers.

    In this month's Founders Forum, we'll discuss the best ways for startups to work with market leaders. We are pleased to announce that two special guests will be on hand to lend us their experience, Rich Wong of OpenWave and Dan'l Lewin of Microsoft.

    Rich Wong, the General Manager of the Messaging Group at OpenWave, knows all about working with market leaders. OpenWave's customer list includes giants like AT&T Wireless, Verizon Wireless, Sprint PCS, and Nextel, as well as Japan's KDDI and BT's Genie. OpenWave's alliance partners include Cisco, IBM, Siemens, and Sun.

    Dan'l Lewin, the corporate vice president of Microsoft .NET Business Development, represents perhaps the most powerful market leader in history. Yet at the same time, Microsoft has been able to develop perhaps the largest and most loyal development community in the world, including many startups. Dan'l will share with us some of Microsoft's plans for working with emerging companies, and give you a chance to find out how you can work with Microsoft on its .NET initiative.

    Together, Dan'l and Rich will help us navigate the complex but potentially rewarding process of working with market leaders.

    As usual, we will restrict attendance to the first 25 founders and CEOs that sign up, so sign up fast!


    About the Presenters

    Dan'l Lewin

    Dan’l Lewin joined Microsoft in early 2001 as corporate vice president of Microsoft® .NET Business Development. He is responsible for managing worldwide strategic business relationships with venture capitalists and emerging venture capital backed businesses as well as corporate business development and orchestration activities with focus on global acceptance of Microsoft’s Microsoft .NET initiative. Lewin is based at Microsoft’s Mountain View, Calif., campus.

    A 25-year Silicon Valley veteran, Lewin was most recently CEO of Aurigin Systems Inc., an enterprise software company focused on intellectual property asset management. He also spent 18 years as an executive leading sales and marketing divisions for companies including Apple Computer Corp., NeXT Inc. and GO Corporation. In addition, Lewin has served as a consultant for emerging companies, venture capital firms and corporate joint ventures.

    During Lewin’s tenure at Apple, he developed and executed the company’s strategy and programs to enter the higher-education market from the Macintosh division, eventually serving as director of all education sales and marketing for the company. He then became a founding vice president at NeXT, leading worldwide sales and marketing.

    Lewin holds an A.B. in politics from Princeton University.

    Richard Wong

    Richard Wong is responsible for the business direction and management of the Messaging Applications team at Openwave. He focuses on product development, product management, and helping Openwave's wireline and wireless customers launch differentiated messaging services. Formerly, as senior vice president of worldwide marketing, Rich directed the Product Marketing, Developer Marketing and Corporate Marketing organizations at Openwave.

    Prior to joining Openwave, Rich was the Executive vice president of Marketing of Covad Communications, the nationwide DSL company, leading the product management, channel marketing, developer relations, and branding/communications organizations. In addition, he was also General Manager of the Value Added IP Services business unit at Covad, developing the value added services strategy to extend the DSL strategy beyond Layer 2 transport.

    Preceding Covad, he was an Engagement Manager/Team Leader in the San Francisco office of management consulting firm McKinsey & Co, focusing primarily on e-commerce and software clients. Rich was also a Brand Manager at Procter & Gamble, where he managed the P/L and lead advertising, marketing and general management for the entire company with several of P&G's brands, leading the cross-organizational directors team and all advertising, marketing, and sales channel initiatives. Mr. Wong holds a B.S. in Materials Science and Engineering from the Massachusetts Institute of Technology and received his M.B.A. from the MIT Sloan School of Management.



    Pre-registration is recommended -- seating is limited.
    To use a coupon or register by phone, please call (408) 494-8378.


    111 West Saint John, Suite 200
    San Jose, CA 95113
    Phone: 408-494-8378


    6:00pm-6:30pm - registration
    6:30pm-8:30pm - discussion


    $15 at the door for non-SDForum members
    No charge for SDForum members
    Free to Bay.NET Members for the month of October
    Please call 408.494.8378 for student memberships
    Registration required

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