Business of New Media II
This event was held on Tuesday December 11, 2007
Business of New MediaFollowing up on last year’s highly successful conference, join SDForum as we continue to track what’s happened since then and what it means for consumers and the face of “media” as we know it. This year’s focus is on how new media is reshaping our lives and what to expect from new media participants in terms of relevance, accuracy and economic sustainability. What technologies are driving new media and who is leading the charge? Will old media displace new media? Who controls content and what does this all mean start-ups?
In addition to a compelling line-up of speakers, there will be the opportunity for tech startups to present their tricks of the trade and for the first time, an international audience will join in via a simulcast.Agenda:
8:30am-9:00am Registration - Continental breakfast 9:00am-10:00am Opening Keynote: Kara Swisher, Wall Street
Includes 15 minutes Q/A
10:00am-11:00am "Success Stories from the Front Line: What does it take to get Venture Money?"
What are the business opportunities in new media companies and where is the investing going to take place? Which strategies are best for companies as they look for funding?
Panelists include venture-funded companies and:
Jon Epstein, Double Fusion
Jim Lussier, Norwest Venture Partners
Richard Wong, Accel
Omar Hamoui, Admob
Moderator: Andrea Orr, The Deal
11:00am-11:10am Coffee break 11:15am-12:30pm “Dancing with the Elephants: How to Win without Getting Crushed”
To successfully grow a company, it’s critical to partner with the big players. Yet how does this happen without getting trampled? Voices are heard from both sides and learning lessons are shared.
Panelist include smaller companies partnering with major technology enterprises such as:
Karen Roter Davis, Google
Anne-Marie Roussel, Microsoft
Philipp Schloter, Nokia
Matt Thompson, Sun
Moderator: Heather Gates Massoudi, Deloitte
12:30pm-1:00pm Lunch 1:00pm-1:45pm Afternoon Keynote: James Heckman, Zazzle 1:45pm-3:15pm “In the Trenches: Picks and Shovels Driving New Media”
What are the new can’t-live-without technologies, who is behind them and how will they change our lives? To select these companies, SDForum will conduct a search for the best in partnership with Vator TV. The audience will vote for the best companies and they will get a chance to present. The companies will represent key sectors of new media- gaming, social, ads, mobile, location, video.
Chad Kinzelberg, Scale Venture Partners
Richard Yen, Blueprint Ventures
Alexander Castro, Pluggd
Michael Halter, Broadcaster Media
Peter Kim, Compete
Mahesh Lalwani, Ccube
Ellen Leanse, 222do
Shanna Tellerman, Sim Ops Studios
Henry Wong, Zipidee
TJ Modi, Vezoom
Moderator: Allison Tilley, Pillsbury Winthrop
3:15pm-3:30pm Coffee Break 3:30pm-4:45pm “Where’s the Business in the Model?”
You’ve created a great site, you’ve got some traction and now your investors are telling you, you have to make money? Who’s done it right and where’s the market going? Some of the current models include subscriptions, advertising, content, licensing, retail, build + sell, and certainly more to come.
Bryan Biniak, Jacked
Daren Gill, Veveo
Nancy Miller, Rattlebox
Colin Stiles, Monsoon Multimedia
Tim Stevens, Doppelganger
Moderator: Gary Sasaki, Digdia
4:45pm-5:00pm Closing Remarks
Ed Buckingham, Gary Bryd, Janice Carter, Tim Chang, Mark Duncan, Jim Lussier, and Gary Sasaki
Microsoft, Galileo Auditorium
1065 La Avenida Street
Mountain View, CA