Marketing & Social Media SIG: Magnetic Content: Transform Your Website Into a Customer Attraction Force Field
Online registration is now closed. Walk-ins are welcome.
REMINDER: As of January 2013 - We are now meeting at the Silicon Valley Innovation Center in Santa Clara.
Learn the essential strategies to transform your website into a customer attraction force field.
In this presentation, you'll gain insights on how companies turn on the power of content marketing to generate traffic, leads and sales. Learn the best practices content marketers use to accomplish what advertising cannot: get customers to know, like and trust you. You'll leave with a 7-step formula for establishing authority in your field and a long list of ideas to fuel your content marketing initiatives.
About the Speaker:
Barry Feldman, Owner, Feldman Creative
Barry Feldman creates compelling content by telling stories. He's a copywriter, creative director, content marketing consultant, and an alright guy (according to himself).
He specializes in persuasion and engagement and has authored the eBook 21 Pointers to Sharpen Your Website to help improve your online marketing. Visit his site at FeldmanCreative.com and his blog The Point to learn more. You can engage with him directly on Linkedin, Twitter and Facebook.
Thanks to our sponsors Moss Adams LLP, Nixon Peabody, and Technology Credit Union for their generous support and Silicon Valley Innovation Center for being the facilities host and Accenture the food sponsor.
REMINDER: If you are not a current SVForum Member, admission will cost $20. Or become a member for $145 and we'll waive $20 admission. Membership allows you FREE entry into ALL SIG meetings and discounts for other SVForum events. Join at www.svforum.org/join.
6:30 - 7:00 p.m. Registration / Networking / Refreshments (Pizza & drinks)
7:00 - 7:15 p.m. Announcements and Introductions
7:15 - 8:15 p.m. Presentation and Discussion
8:15 - 8:45 p.m. Wrap-up / Networking